Horseshoe Casino Cookie Policy

At Horseshoe Casino, we take your privacy seriously. This Cookie Policy explains how we use cookies and similar tracking technologies on our website and within the Horseshoe Online Casino app. By continuing to use our platform — whether you access it via desktop, the horseshoe casino app, or any supported mobile device — you agree to our use of cookies as described in this document. We encourage you to read this policy carefully so you understand your rights and our obligations.

What Are Cookies?

Cookies are small text files placed on your device when you visit a website or use an application. Here at Horseshoe Casino, we use cookies to recognise your device, remember your preferences, and improve the overall experience on our platform. Cookies do not contain personally identifiable information on their own, but they may be linked to data we collect during registration or account activity.

Similar technologies we use include:

  • Web beacons (also known as pixel tags or clear GIFs)
  • Local storage objects (LSOs or HTML5 storage)
  • Device fingerprinting technologies, including GeoComply for geolocation verification
  • Session tokens used to maintain your logged-in state

Why We Use Cookies

Our Horseshoe Online Casino platform relies on cookies for several critical functions. Without certain cookies, core features — such as secure login, geolocation compliance, and payment processing — would not function correctly. We also use cookies to analyse how players interact with our site, helping us refine game offerings, promotional content, and navigation.

Essential Cookies

We use strictly necessary cookies to operate our platform. These include authentication tokens required for the horseshoe casino online login process, session management, fraud prevention, and regulatory compliance. These cookies cannot be disabled without significantly impacting your ability to use our services.

Functional Cookies

At Horseshoe Casino, we deploy functional cookies to remember your preferences such as language settings, game history, and display options. These cookies make your experience more personalised and seamless across sessions.

Analytics and Performance Cookies

We use analytics cookies to understand how visitors use our site. This data helps us improve our horseshoe casino online slots library, refine our horseshoe casino promo code delivery, and optimise page performance. We may use third-party analytics providers such as Google Analytics for this purpose. The data collected is aggregated and does not identify you personally.

Marketing and Advertising Cookies

Our Horseshoe Casino platform uses marketing cookies to deliver relevant promotions, including information about the horseshoe casino sign up bonus, horseshoe casino bonus code offers, and horseshoe casino new player bonus campaigns. These cookies may track your visits across other websites to show you relevant advertisements about our services, including Caesars Rewards promotions.

Cookies We Set and Third-Party Cookies

We set first-party cookies directly from our domains (horseshoeonlinecasino.com and state/province-specific subdomains for Michigan, New Jersey, Pennsylvania, West Virginia, Ontario, and Alberta). We also permit carefully selected third parties to set cookies on our platform.

Third parties who may place cookies include:

  • GeoComply — for geolocation verification required by US state regulators (MGCB, NJ DGE, PGCB, WV Lottery) and AGCO/iGaming Ontario
  • Payment processors — including PayPal, Venmo, VIP Preferred, and other supported payment method providers
  • Identity verification providers — IDVerse/Incode for KYC compliance
  • Analytics providers — for performance monitoring and site improvement
  • Advertising networks — for serving relevant content about our horseshoe casino promotions and horseshoe casino free play promo code offers
  • Caesars Entertainment group systems — for Caesars Rewards® integration and cross-property loyalty tracking

Cookies Related to Responsible Gaming

Here at Horseshoe Casino, we are committed to responsible gaming. Some cookies we deploy are specifically designed to support safer gambling tools, including session time tracking, deposit limit enforcement, self-exclusion status verification, and cool-off period management. These cookies are essential to our regulatory obligations and cannot be disabled. If you require assistance, our support team is available by phone at (855) 605-6945.

Your Cookie Choices and Controls

We at Horseshoe Casino respect your right to manage how cookies are used on your device. Depending on your jurisdiction and the type of cookie, you may have the following options:

  • Browser settings — Most browsers allow you to refuse or delete cookies. Consult your browser's help documentation for instructions.
  • Our cookie consent tool — Where required by applicable law, we present a cookie consent banner allowing you to accept or decline non-essential cookies.
  • Opt-out of analytics — You may opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-On.
  • Do Not Track — Some browsers support a "Do Not Track" signal. We will honour such signals where technically feasible and legally required.

Please note that disabling essential cookies will affect your ability to access certain features, including the horseshoe casino online login, real-money game play, and access to your horseshoe casino bonus balance. Our Horseshoe Online Casino services are geofenced and require geolocation cookies to verify that you are physically present within a licensed state or province.

Data Retention

We retain cookie data for varying periods depending on cookie type. Session cookies are deleted when you close your browser. Persistent cookies remain on your device for a set period — typically between 30 days and 24 months — unless you delete them earlier. At Horseshoe Casino, we regularly review our cookie retention periods to ensure they are proportionate and compliant with applicable regulations.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. When we make material changes, we will notify you via a notice on our platform or through your registered account. Our Horseshoe Casino terms of service (currently effective as of 19 September 2025) should be read alongside this Cookie Policy. Continued use of our platform following any update constitutes your acceptance of the revised policy.

Contact Us

If you have any questions about how we use cookies or wish to exercise your data rights, please contact us through the Caesars Web Form available on our website, or call our support line at (855) 605-6945 (available 5am–3am daily). Players in Ontario may reach us at (855) 700-0123. Our operator of record is American Wagering, Inc. d/b/a William Hill & Caesars Sportsbook, 6325 S. Rainbow Blvd #100, Las Vegas, NV. We are committed to responding to all cookie-related enquiries promptly and transparently.